About Me

Newcastle-under-lyme, Staffordshire, United Kingdom
20 years old, live in Newcastle-under-Lyme, studying ABM at Staffs. Love football, guitar and going out. Hate negativity, shit music and cheese.

Friday, 22 October 2010

Favourite Adverts

This set of ads from a few years ago are some of of my favourite ever. They use a really simple senseof humour and aren't difficult to get your head around, which I suppose is the essence of this particular campaign. It worked well for them aswell because they used Peter Kay just as he was getting big in the U.K, and appearing in them didn't do him any harm either... http://www.youtube.com/watch?v=zFSLUJ8SIbc

Top Bombing!
 

Saturday, 16 October 2010

Lazy People

Just seen an advert for a self-stirring mug in the paper. This is a mug, that stirs itself. I mean I can see how it would be quite handy and have it's purpose in life, but it just got me asking one simple question (which I'm not too proud to admit I find myself asking a little too often in life)- Why? Where does the line get drawn between a labour-saving device, and just sheer bloody bone-idleness? I fear that within this modern fast food culture where everything is becoming on demand and is all about making life easier for ourselves, we are getting to a stage where we are losing basic skills that have been so vital in the past: cooking, cleaning, washing up are but a few rudimentary arts that so many of us just don't really have to deal with so directly anymore. One of my friends the other night asked me if he could make some beans on toast for himself, and being the hugely generous chap I am I obliged. However, I will never forget the sheer look of bewilderment on his face when he realised that he would have to open the tin manually, and without the use of an electric tin opener. We all found it hilarious at the time watching him wrestle with my rather crap tin opener, but it does highlight the fact that we really take for granted a lot of the technology we have around us. I can't begin to imagine how hard it must've been for Captain Cook to find his way back to Hawaii all those times without his GPS tracking system; and how Heathcliff and Catherine managed to meet up without mobile phones is beyond me. I think it is important to remember how many luxuries we have around us these days, and we can function by doing things for ourselves if we really want to. . . there was civilisation before Facebook!

Saturday, 2 October 2010

Billboard Family

I've just read a relatively short but interesting article about a family in America, who plan to make a bit of extra cash for themselves by advertising companies who are willing to pay them. They say they charge $2 (£1.26) per day for wearing t-shirts with the company's logo on and also advertise them on social networking sites such as Facebook, Twitter, Flickr and Youtube.
My initial reaction was that it was a ridiculous idea  and was just another eccentric American family just hungry for a bit of media attention. But then as I read it again and considered it, it actually appears to be quite a unique and enterprising concept. Think about it: these people are offering to potentially travel round the USA, simply to promote and spread awareness of your brand or company. Not only this but they will also advertise you on the social beacons that are Facebook and Youtube...just for $2 per day! Don't get me wrong, they're not amongst the most visually appealing campaigns that a company could wish for, nor do they have any back catalogue of satisfied clients to show off; but for $14 a week, you've got to imagine that there are a good few companies out there who would be willing to take this very small gamble. In an age where advertising is at the forefront of many marketing strategies, I can see this possibly making a small fortune for the family form Missouri. Even if they're quirky business isn't a roaring success, I think it is still always refreshing to see someone working with a unique idea they have had.
I'm not sure how it will work for them, but I would like to wish them good luck. Don't they say there's no such thing as bad publicity?

Heres the link to the article:
http://www.telegraph.co.uk/news/worldnews/northamerica/usa/8033456/Billboard-Family-to-advertise-for-companies.html